5 A Day The Color Way is all about color – and the power of colorful fruits and vegetables to promote good health and boost produce sales. To help you communicate this message and turn Americans on to fruits and vegetables, we’ve created a colorful 5 A Day The Color Way campaign graphic and color model for your use.

Here’s what you need to know:

Licensing of the 5 A Day The Color Way artwork is a benefit offered to eligible member companies and organizations. If you are not a current member, please contact Rebecca Elzey.

FAQs: Answers to the questions we’re most frequently asked about the campaign graphic.

Licensing Agreement: Become licensed to use the 5 A Day The Color Way materials. Download the agreement here.

Usage Guidelines: This handy, downloadable guide explains how, when, and where to use the graphic and also specifies which products and recipes are eligible to receive the 5 A Day seal of approval — and why.